Kevin Meyer When writing for the web, it’s important to remember that most people only read some of what you write. In fact, most people skim, and only a small percentage of your audience will read your content word for word. It is especially true on social media, where people are usually in a rush. More than … Read more
In a world where writing words is more prevalent than ever, it’s essential to be able to master the basics of writing. Whether you’re crafting an email to your boss or penning a heartfelt letter to a loved one being able to communicate effectively is crucial. But effective writing isn’t just about putting words on paper – … Read more
Even the most engaging content needs a dependable keyword plan. So how do you choose the right keywords for your business and make sure they’re getting found? Content marketing writing for the web is a lot different than writing for print. To ensure your content gets found online, it’s important to choose keywords wisely. Use these … Read more
Writing effective digital content is simple once you break it down. For each article, I ask myself seven key questions — this provides clarity and gives my writing a consistent voice. If you’re like most people, you understand the importance of digital content but have a hard time creating something that’s both compelling and unique. You … Read more
If you’re like most people, you probably think you don’t write well. And, chances are, you’re right. According to a National Assessment of Adult Literacy In 2011-12, another large-scale assessment of adult skills called the Program for the International Assessment of Adult Competencies (PIAAC) was administered. It is now the most current indicator of the … Read more
