The internet is full of content. That’s a good thing and a bad thing. It’s good because there’s always something new to read, learn, or be entertained by. However, it can be bad because there’s so much competition for people’s attention. In order to get more people to read your blog posts, you need to … Read more
When writing for the web, it’s important to remember that most people only read some of what you write. In fact, most people skim, and only a small percentage of your audience will read your content word for word. It is especially true on social media, where people are usually in a rush. More than … Read more
In a world where writing words is more prevalent than ever, it’s essential to be able to master the basics of writing. Whether you’re crafting an email to your boss or penning a heartfelt letter to a loved one being able to communicate effectively is crucial. But effective writing isn’t just about putting words on paper – … Read more
Even the most engaging content needs a dependable keyword plan. So how do you choose the right keywords for your business and make sure they’re getting found? Content marketing writing for the web is a lot different than writing for print. To ensure your content gets found online, it’s important to choose keywords wisely. Use these … Read more
Writing effective digital content is simple once you break it down. For each article, I ask myself seven key questions — this provides clarity and gives my writing a consistent voice. If you’re like most people, you understand the importance of digital content but have a hard time creating something that’s both compelling and unique. You … Read more
If you’re like most people, you probably think you don’t write well. And, chances are, you’re right. According to a National Assessment of Adult Literacy In 2011-12, another large-scale assessment of adult skills called the Program for the International Assessment of Adult Competencies (PIAAC) was administered. It is now the most current indicator of the … Read more
Whether you’re a freelance writer or just writing for fun online, staying true to your voice is important. Your writing voice is what makes you unique and sets you apart from other writers. It’s what allows your readers to connect with you on a personal level. Here are three keys to staying true to your … Read more
