In an ideal world, the articles we write would be read in full by everyone who visits our website. In reality, however, people are busy. They only sometimes have the time to read even the best articles from start to finish. That’s why it’s crucial to make your articles as engaging and readable as possible so that people will want to read them.
Readers are the lifeblood of any blog or website. You may have the most exciting content, but it will only matter if your readership grows. Getting more people to read your articles is easier than you think, especially when you use these six tips. Note: Articles that are too technical or too long can turn off visitors and readers.
Here are six things to remember to make your piece more readable.
1. Keep it Short
It is vital to keep your articles clear and concise so that readers can easily understand what you are saying. Try to keep your articles between 500 and 700 words in length.
Use keywords. Article titles are essential. Search engines use article titles in the results pages to show which articles are about the same topic. So, choose your article title wisely. Make it as relevant as possible to the content of your writing. You want to get as many people reading your article as possible, so include keywords in your article title. Use long-tail keywords sparingly because they can sound spammy to readers.
2. Use Plain Language
When writing, use plain, simple language that almost anyone can understand. Avoid jargon, technical terms, and industry-specific vocabulary. Using plain language makes it easier for readers to comprehend your ideas.
3. Use Subheadings
Using subheadings helps to break up sections of text and make it easier to scan. As well as being more aesthetically pleasing, subheadings also help readers to get a clearer idea of the main points of your article.
4. Visual appeal.
As well as using subheadings to make your article more appealing by breaking it up into easily digestible chunks of information, you can also use visual appeal to make your writing more attractive to look at and, therefore, more likely to catch the reader’s eye. A simple way of doing this is by using images in your articles. Images are more likely to stick in mind than text.
5. Use Lists
Lists are a great way to organize your thoughts and make your articles more readable. Readers like lists because they’re easier to recall, and can skim through lists and pick out important points.
6. Use Positive Language.
Keep your writing positive. Use language that emphasizes what the user can do and how it should feel, not how it shouldn’t touch or what the alternative is. Instead of “Don’t do this,” try “Are you sure?” or “Please be sure.” Share your feelings as a guide, but don’t exaggerate how the user should feel. Be sure to use words like “can,” “will,” and “is.
Once you have completed your articles, you must choose an article directory to submit them to. You can submit your articles to many article directories online for free. These directories are also great for building a link back to your website. Once you have chosen which directory you would like to submit your articles to, you will need to make an account for them.
It would be best if you were willing to offer fewer links in your articles. Links can be distracting and could take visitors away from your site. When you publish an article, ensure it is easy to navigate to your location from the page. You can include a link to your site’s homepage, preferably within the first few sentences.
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